04. Choose a type
When you think about how to design a logo, keep in mind that there are different types of logos out there. From plain text to the inclusion of symbols or a lone image—the various forms that logos take on should be considered before you design your masterpiece. Each of them will shift the outcome of your design, so think about which is the best fit with your brand identity and the audiences who will see it.
Here we’ll outline some of the different types of logos for you to consider, for a more in-depth explanation you can read up on types of logos:
